Baking Yesteryear: The Best Recipes from the 1900s to the 1980s

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The pandemic has made major trends that were already shaping the food and drink market even more important Having baked thousands of retro recipes from all kinds of antique cookbooks, Dylan’s selected the best of the best for this bakebook, sharing the shining stars from each decade. And since not every recipe Dylan bakes on his wildly popular social media channels turn out delicious, we’ve thrown in a few of the most disastrously strange recipes for you to try if you want to prank your friends, or if you’re simply a glutton for punishment. With the disagreement played out via tabloid headlines and social media, Aldi made hay with the publicity and even staged a charity sky dive for Cuthbert in May. Defra, therefore, decided it was time to revise the rules to ensure they’re fit for purpose in the new trading environment. Nostalgic bakery goods deliver the same warm feeling and as we move into 2021 with Covid very much still on our doorsteps, is likely to be on consumers’ agendas in the coming months,” adds Michael Schofield, marketing manager at Bakels.

As pointed out by Ben Evans, legal director and chartered trademark attorney at Blake Morgan, no timeline has been set out for reaching a verdict in the case and “what that decision will be when the time comes is equally unclear”.

Plant-based options will continue to take more space in the mainstream. Consumers will expect more choice,” says Kirsty Matthews, insights & marketing manager at Macphie. It was also a theme amongst the Innovation category at Britain’s Best Loaf this year, with the winner and highly commended loaves incorporating surplus products. Gail’s Bakery creates a porridge from unsold loaves, which is mixed through the dough, to create its Waste-less Sourdough. Amos describes his bakes as a labour of love – his style is colourful and chic with keen attention to detail, and he loves exploring different flavour profiles. He compares his baking style to the converted church that he now lives in, calling both his style and home ‘traditional with a modern twist’.

Following a consultation, the government announced in June that advertising restrictions would come into force for high fat, salt and sugar (HFSS) foods, both on TV and online, at the end of 2022. Predicting big hitters for the year ahead isn’t easy as we make our way out of a turbulent 12 months. However, amidst the ever-changing consumer landscape we’re seeing two camps form when it comes to 2021 bakery trends; indulgence vs health,” says Kirsty Matthews, insights & marketing manager at Macphie. Wasted food is essentially wasted money, so as the UK enters a recession and belts tighten, businesses and consumers will be looking more closely at this issue.Bakers of all sizes are faced with the battle against waste every day as they look to balance availability and surplus, but there are many solutions. Better planning and management often through software, for one, but also utilising tools such as the Too Good To Go app or donating to those in need. For example, the so-called ‘rules of origin’ (RoO) meant tariffs could be applied to exported goods depending on where they originated from – potentially causing an issue for those in the UK baking industry using third-party (brought in from outside the UK or EU) wheat for products to export to the EU. Between 2017 and 2019, bakery was the category with the highest number of new organic product launches in Western Europe, notes Janin Zippel, marketing segment manager, bakery at Ingredion.